Our Story

We live to serve those with a need to chew & pride ourselves on helping you find the right chew for your needs.


Our Vision

Whilst on maternity leave, Jenny McLaughlan and husband Stuart, came up with the idea for a necklace that would be safe for babies to chew on whilst teething. We all know that when a baby hits that stage they love to put everything in their mouth. As a result GUMIGEM ® was born, the concept has been received exceedingly well and even has celebrity endorsement.

However, it became apparent that there was another market interested in these necklaces and bangles. They began to receive a lot of emails from thrilled parents of Autistic children or parents of children with other sensory disorders that found the necklaces and bangles a godsend.

These emails touched a nerve with the couple and they investigated the market further. It filled them with such joy to be providing a product that was benefiting these children so much, that they set out to launch a site dedicated to these customers who have the need to chew. Chewigem has grown into a global brand and now serves the needs of children and adults with a sensory need to chew across the globe. Our vision is to reach and help chewers with products that are discreet, non toxic and functional.


Our Products

CHEWIGEM® is a UK based, chewable jewellery designed to meet the needs of those children and adults who need to chew. CHEWIGEM ® is a non toxic, stylish and effective at meeting this need. It is also a lot more discreet than some chewing aids available on the market.

Just like its sister product GUMIGEM ® this product is totally non toxic. With a wide range of stylish designs, you'll find a broad range of colours to choose from, and a CHEWIGEM that is sure to suit you in our online shop. Our experience over the years has taught us what makes products work and what does not, it's all in the careful design process which has input from a wide range of expertise. We have input from chewers, educators, therapists and parents. The best way to get it right for you is to read our handy guide on how to 'chewse' or get in touch with us and we would be happy to help.

It should be noted that children with fully developed teeth and aggressive biters will be able to bite through CHEWIGEM ® eventually, so adult supervision is always recommended.

Chewigem products are not recommended for children under 3 years due to the long cord.

Our silicone meets FDA standards and is BPA, PVC, Lead, Latex and Phthalate free. For more information on our commitment to safety view our FAQs page.